Want to stop feeling out of control around food?
OVEREATING UNDERSTOOD
This is a radical new way to feel competent and in charge of your overeating
(even if you’ve ‘tried everything‘).
Celebrating
10 YEARS
practicing as an eating psychology coach.
Certified Eating Psychology Coach.
(Institute for the Psychology of Eating)
Registered Cognitive Behavioural Hypnotherapist.
(Federation of Holistic Therapists)
Qualified menopause specialist (GGS).
Binge eating and emotional eating specialist. (Eating Freely)
The feminist in you thinks “F*ck societal standards!”
Until the inner critic pipes up with the same old nonsense, “Urgh, your thighs are gross!”
A cookie-cutter diet plan won’t get you out of this inner conflict and confusion, and nor will more DIY self-help. I mean….
🤦♀️ You can’t face another fasting day.
🐌 You’ve heard about Mindful Eating and Intuitive Eating, but you already feel guilty about not eating slower.
👙 You even follow some Body Positive Instagrammers,
🧚 and a gut-health Pilates teacher who bakes her own buckwheat bread.
Here’s the thing: Everyone has some advice on what to do.
The question is HOW?
How will you actually teach your unconscious mind not to do the same old shit when someone offers you a fig roll at 2:47pm
– ie mindlessly munch four of the fuckers, and then regret it?
And how will you LEARN to actually eat with kind control for the rest of your life, instead of just STICKING to someone else’s plan for one day?
I mean, generic diet plans might work for CEO Stella… as long as she can get her executive assistant to order readymade Goucho boxes and hire a £200ph personal trainer to whip her into shape.
But – Sorry, not sorry to rant here 🤯 – there is literally no point in someone providing a perfect food plan advising that apples will spike your blood sugar and salmon has essential omegas…
… to a working mother whose kids won’t eat tomatoes or mixed-up food, who is struggling to take a measly 7-minute lunchbreak to eat a sandwich, who is worried about fish stocks and food ethics…
… and who also ‘Fuck-It’ eats every other weeknight when that first glass of wine relaxes her self-responsibility along with her frazzled mind – And let’s be honest: Emotionally? She still needs that relief right now.
Does this sound like you?
- I’m sick of trying other people’s things.
- I’ve eaten in secret, binged, or worried about my weight, since I was young.
- If I’m honest, I still believe losing weight is the key to regaining my self-esteem.
- The noise of shame and regret from having overeaten is always nagging in my head.
- When I have solved my struggle, then I’ll go for it in my work and relationships.
What if instead…
You learned the exact words to say to yourself when you’re at the supper table, so your eating was guided by a very wise, compassionate inner friend?
What if YOU took charge of your eating? Created your very own REALISTIC system for eating.
Experimental, self-responsible as fuck, and evolving with you lifelong.
So you can finally…
Stop feeling like a slave to your emotional urges, give societal expectations the middle finger, and exercise kind control over your eating.
I ate dripping gherkins at 3am, and swug cooking sherry, over the sink.
I’m Laura.
Recovered binge-eater, and weight warrior.
Those gherkin times? That was after I got home from my nightshifts on The Guardian newsdesk.
Each shift was intense, full of performance pressure.
Afterwards, I’d eat to come down, for reward, to drop responsibility. Because I was tired of striving, and because in my mind I had made sacrifices for work and deserved ‘fun’.
And this wasn’t a new pattern, it was just a variation.
In my teens, I had recovered from binge eating (and periodic bulimia), after spotting an advert in a Saturday magazine stuffed under my bed – for a CBT & hypnotherapy slimming product.
It was a total lifesaver – I never went back to bingeing.
But decades later, here I was. Needing what I now call My Second Recovery – emotional recovery.
So I returned to what saved me the first time round. Only this time I took my CBT understanding to a deeper, feeling level.
I now use those same tools: Cognitive Behavioural Therapy, Hypnotherapy and most dynamically, Coaching to help hardworking people stop overeating.
Trust me – I have seen this work, time and again in 1:1 sessions.
But I have 3 daughters, and I believe everybody should have access to these essential emotional literacy and self-talk life tools. The next generation need us to move this up a notch.
That’s why NOW I have distilled these approaches into ONE unparalleled eating psychology programme that’ll change the way you eat forever…
Introducing… OVEREATING UNDERSTOOD
The comprehensive eating psychology re-education process, that retrains your unconscious ‘Habit Brain’ through hypnosis.
Self-talk training and emotional literacy combine to create a One and Done eating psychology solution to overeating and body shame, so you can definitively resolve your food issues, get body confident, and then for the love of all that is good get on with your REAL work in the world.
Don’t just take my word for it!
Here’s what Susie C. followed this programme over four months:
“Laura was the BEST weight loss coach I’ve ever had – and I’ve worked with a few.
Why is she so good? Because she helped me see that focusing on the goal of “weight loss” won’t solve the core reason that I am overeating: My unconscious patterns and emotions where I feel I need to ‘handle’ my anxiety through food.”
You will get these live coaching components:
Group sessions on Zoom every other week – (Sept-Dec 2024, Mondays at 5pm UK time, exact call dates are listed in FAQs section below). You’ll gather in a community of other recovering eaters and people healing themselves around weight, to integrate the learning from the 6 course modules, and figure out how it applies to you personally.
6 x 60-minute 1:1 coaching/hypnosis sessions – In the alternating weeks, you’ll meet 1:1 with Laura on Zoom and we’ll tackle YOUR unique body image hangups, your self-bullying mindset, your trigger emotions and urges, problem-solve as you create your own system of eating and exercise, and develop a lifelong course-correcting attitude.
1:1 video message coaching on Marco Polo app – Throughout this programme, you can contact me any time of the day or night, from anywhere in the world, and speak about what you’re going through. I’ll pick it up when I’m awake!
Plus these Overeating Understood course elements:
6 printed, illustrated textbook/workbooks plus a printed planner in a fabulous Welcome Box – Let your pencil answer the key questions that reveal the thoughts that are driving your behaviours. And have fun learning visually as you highlight key self-talk phrases that resonate!
Overeating Understood 2024 online programme – As you listen to my hypnosis recordings and watch the 10-minute videos I give you, my voice will uplift, guide and become part of you.
Core hypnosis recordings in the online programme (lifetime access). The hypnosis is specific to dismantling the overeating psychology of despair, strictness, ‘fuck it’ thinking, and more – not just ‘hypnotic gastric band’ or ‘think yourself slim’. It is sensitive around the topic of weight.
Community space – Share your wins and help each other in a private community. As humans, we simply aren’t designed to learn and solve everything alone. You have been DIYing this for long enough!
Ready to shake sh*t up?
Here’s how it’s done…
MODULE 0 – Getting ready for change. Stop the despair and fatalism that lead to short-term panicked actions, and get on board with seeking lifelong solutions.
MODULE 1 – The Situation. Stop believing your self-worth depends on health, success, weight and fitness, and start creating self-esteem YOURSELF.
MODULE 2 – Thoughts. Stop using perfectionist and striving attitudes to motivate yourself, and adopt a kinder and more sustainable mindset of radical self-responsibility.
MODULE 3 – Emotions and urges. Stop numbing emotions like being tired or overwhelmed with food, and increase your capacity to feel feelings in your body.
MODULE 4 – Actions. Stop doing other people’s plans you can’t stick to, and start evolving your own realistic system for your eating and exercise.
MODULE 5 – Material outcomes (or Manifestations). Stop using your ‘food problem’ to put off relationships, work and creative life, and start proper recovery – real-life results.
You’ll also get these
3 Bonuses:
Bonus #1:
Printed, spiral-bound Food Self-Talk Planner –
Remember how Bridget Jones totted up her calories in her diary at the end of each day? Yeah, that’s NOT this. This is not a food diary guiltfest!
I hope you’ve realised by now that I barely care what you eat. I’m more interested in you talking yourself through realistic behaviour change. (Honestly? Some clients have lost weight buying supermarket readymeals. It’s not ideal nutrition, granted, but it’s better than doughnuts!) So this planner is not a place to record every crouton. In fact, it is less a food planner and more a food thoughts planner.
What you get instead is a highly guided CBT-inspired journal where you will plan your SELF-TALK, and where you’ll MINE your overeats for LEARNING about the thoughts and emotions that were driving you. This creates PROGRESS towards less overeating.
Bonus #2:
Binge Diminishing online mini-course plus Binge-focused section of Planner –
Getting to know your binge patterns and cycles (or just your ‘Fuck-It’ patterns – and deconstructing them, is a radically different approach to ‘stop bingeing now’.
Here’s what you should know: Bingeing looks like one big thing – it isn’t. It’s a cycle with many tiny components, and this mini-course will help you wiggle each link in the chain loose.
Your psyche is also using bingeing to wave a red flag trying to get your attention! So understanding the emotional messages, and breaking habit change down into small chunks, is the way forwards.
I’ll show you how in this 90-minute mini-course, with 60 minutes of bonus workshops with real clients. You can devour it in one evening.
Bonus #3:
Winter Workbook and bonus module to guide you through Christmas without a glitch
Most people let Christmas happen, and then react with a regime in January.
You’ll already be flexing the muscles of your own self-created system for your eating. so you won’t drop it – but its adaptability will get the Xmas test.
My ‘maintenance first’ approach will help you navigate Christmas as a foodie, but NOT as an overeater, so you don’t build up a weight debt you have to pay off.
And you can walk into January already sure of yourself, loving what you’re ALREADY doing, and not let festivities derail your eating psychology journey.
Are you ready to stop feeling like a slave to food
and to society?
After working together, you will….
- Actively embody self-worth and self-belief through self-talk – so you’ll have the confidence to socialise, go on dates, and get present with your loved ones.
- Stop overeating, diminish your binges – so you’ll have more energy, better health, greater trust of your appetite, and you can actually enjoy eating again.
- Embrace a positive body image – so you’ll feel good and look good in clothes in all weathers, have sex with the lights on, and join friends at the sauna.
- Have crafted your very own lifelong system of eating, shopping, cooking, learning that’s unique to YOU – so you’ll have less decision-fatigue and overwhelm.
- Have given your body the best chance of finding its’ natural weight, best energy, health and immunity – so you’ll have a sustainable self-care practice forever.
Want to hear what freedom tastes like?
I am no longer dictated to by food, which I have been my whole life.
I now have a sense of freedom around food and can use it in a healthy way to fuel my body. Food is no longer my ‘emotional crutch’.
Is this the right fit for you?
This is PERFECT for you if:
- You’re burnt out with dieting, but need strategies around weight.
- You often eat when you’re not hungry, or overeat, or binge.
- You love to really STUDY and use your problems to learn about yourself.
- You like hypnosis, or are curious about the unconscious mind.
- Your body has health or hormone issues and you need to support it NOW.
- You feel called to coach, parent or teach eating psychology eventually.
This is NOT for you if:
- You just want to lose a few pounds and don’t care if you regain it later. (The two ALWAYS go together, it’s a two-for-one).
- You think hypnosis sounds effortless. (You have to actually listen to it!)
- You want a nutrition plan or meal plan. (Sorry – You know what food you like.)
- You are triggered by weight talk. (This course isn’t weight-centred, but it does take care to address, reconcile with, and talk straight about weight and how not to overeat.)
- You are an undereater. Feel free to reach out and I can refer you to a colleague.
- You have a history of schizophrenia, epilepsy or psychosis. (Sorry, hypnosis isn’t appropriate, meditation and visualisation would be a softer approach).
Yes! I really want to rewire my unconscious mind around food!
What my clients have to say:
This is the best investment I have made in myself to date and was a life-changing experience.
I have stopped buying myself a chocolate bar whenever I fill my car with petrol; when I drive on long journeys, I no longer fantasise about stopping at a motorway service station to buy sweets and crisps for the journey.
Laura has a beautifully unique way of working and deeply understanding you and your challenges. Her intuitive sense helped me tease out the unconscious blocks and guide me through a highly transformative hypnosis session.
My bingeing is less extreme and I am much more aware of my emotional triggers so I can manage my emotions better – and hence my bingeing.
I left the call feeling weightless and with perfect clarity of who I am, where I am going, and what I need to do.
aYou can try hard to stick to someone’s plan for one day, or you can use that same energy to learn a new skill.
Like waiting until you’re hungry before you eat.
Like feeling anxious, and not reaching for chocolate.
Like surfing an urge.
Like looking back on an overeat and figuring out what happened.
Like talking to yourself kindly.
This is how you put your battle with food to bed, for good.
You’ll never Google another programme, diet or food fad. It’s One and Done.
Because most health coaches just teach you how to do their solution, their plan, and then give you ‘accountability coaching’ to try to stick to it. It’s horrible.
It’s intended to make it easier for you. But for some of us who deep-down believe we can’t be trusted around food, it’s actually disempowering, or even sparks rebel behaviour.
Because here’s the thing: putting food in our own mouths, as babies, is actually one of the first things we ever do for ourselves.
Eating is a fundamental act of autonomy.
That’s why I want you to have the eating psychology skills to manage your own eating.
I’lI teach you to create YOUR system, and then I coach YOU to self-talk yourself into action.
You will feel like a freakin’ grown-up, and it’s going to feel GREAT.
When you complete the programme, you will be the authority on your own body, soul and packed lunch.
You will be upskilled, and you’ll have an approach you can use to take care of your health and self-confidence for life.
You’ll be on an eating psychology pathway, and it’s a delicious, lifelong journey.
Got questions? I’ve got answers.
How much time do I need to commit to the program?
3 hours per week.
You get a textbook/workbook every two weeks, and each take around 4 hours total to read and complete. They are fun, so once you start, you’ll want to do them.
Recorded hypnosis sessions in the online course typically take 20mins/week, (or 4mins/day for daily ones).
We do a 1-hour group Zoom every 2 weeks, and you have a 60-minute 1:1 call with Laura in the interim week throughout the programme (6 in total).
I’m international, can I still join?
Yay!
I work with clients from all over the world, the calls and programme are in English.
The call time is aimed to be OK across the majority of timezones, but you can always watch the replay if you miss the group session.
We do a 1-hour group Zoom every 2 weeks, and you have a 60-minute 1:1 call with Laura in the interim week throughout the programme (6 in total).
I have never not been able to find a time for 1:1 sessions, even if it means me getting up really early.
When are the Autumn 2024 group calls?
The Autumn 2024 group call times are:
Mon Oct 7th, 5pm BST – Module 1
Mon Oct 21st, 5pm BST – Module 2
(end of British Summer time, note clocks change to GMT)
Mon 4th Nov, 5pm GMT – Module 3
Mon 18th Nov, 5pm GMT – Module 4
Mon 2nd Dec, 5pm GMT – Module 5
Mon 16th Dec, 5pm GMT – Bonus: Christmas headprep.
Are there payment plans available?
Yes. 4-pay is available. Paypal fees apply.
Upskilling yourself around your eating will save you hundreds on memberships, apps, shakes and personal trainers over the years.
Cost of 1 year of Personal Trainer plus shakes and apps: = £6680
Cost of Food Authority programme + coaching and hypnosis: £1400
Cost of 10 years of Personal Training, shakes and apps: £66,800
(Seem a lot? The fitness industry is worth 90billion dollars/year, the diet industry is worth 23 billion dollars – for a reason!).
Food Authority cost after 10 years: £1400. BOOM!
I don’t need a whole programme, I just want to stop eating in the car.
We are conditioned to only do part of the fix, every single time. And we are sold on doing it quickly, with urgency.
So can you be curious about what’s really going on behind that habit of yours? Because it has a message for you that’s more profound than a bit of habit-hacking.
After working with eating psychology clients for a decade, I stand behind a wholly deeper, more integrated approach.
How long will I have access?
You’ll be able to return to the programme and have access to all the course materials and hypnosis recordings as long as it remains online.
Where will the Community space be?
Not sure yet. We have tried a few places. It may be on WhatsApp, or on an independent space called ClarityFlow, or good ol’ Facebook (but only if everyone already uses it). We’ll ask the cohort.
Will I lose weight?
I have 2 questions for you.
Do you think your weight is mostly due to overeating, or that lack of self-care is a contributing factor?
AND
Is your eating itself (not your body size) causing you emotional pain, such as guilt, preoccupation, obsession, regret, self-reproach, loss of self-confidence?
YES – Great. I’ll teach you to stop overeating, and then you’ll see if your body responds to that!
NO or I DON’T KNOW – Hey, I’ll always be real with you about this.
Calories in, calories out – that’s horribly oversimplified.
Hormones, DNA, the amount of sleep you get, your stress levels, gut issues, other health issues, childhood trauma… there are actually so many hidden contributing factors to weight.
Some studies suggest that our healthy actions only account for about a third of factors around weight. A third!
But stopping overeating always makes you feel less preoccupied, so maybe those patterns are yours to break just for your own sanity.
Coaching and hypnosis can help you develop self-care around eating and in your wider life too.
For instance, we may be able to use hypnosis to break other habits which are having a knock-on effect on your weight, eg. Staying up late watching TV.
We can only change the behaviours that are within our sphere of influence, and see what happens.
Wouldn’t you like to know?
Price
Autumn 2024 Beta group
£1400
We are sick of this bullshit.
We want to laugh together.
We want to say audaciously self-loving things to ourselves, that make us feel daring, and whole, and like the boss.
We are the thought leaders, and we are here to learn to be powerful decision-makers around food.
We heal our rift with our bodies to send a ripple of energy throughout womankind and down the generations to come.
